Al-Ittihad Club has announced a new sponsorship agreement with Bolt Saudi Arabia, a leading ride-hailing and mobility services provider, under which Bolt will become an official sponsor of the club’s first football team.

The agreement was signed at the club’s headquarters in the presence of Al-Ittihad Club’s Chief Commercial and Marketing Officer, Mr. Mohammed Katouah, and Bolt Saudi Arabia’s Chief Executive Officer, Mr. Abdulrahman Al-Ghaith.

Mr. Katouah welcomed Bolt Saudi Arabia to the club’s growing network of partners, highlighting Al-Ittihad’s commitment to building strategic partnerships that create an attractive investment environment and deliver shared value. He also emphasized the importance of Al-Ittihad’s passionate fanbase, whose strong presence and continued engagement inside and outside the stadium provide significant value to the club’s partners.

Bolt’s General Manager for the Middle East, Eng. Haitham Mansour, expressed the company’s pride in renewing its partnership with the oldest football club in Saudi Arabia. The agreement follows the success of the previous sponsorship during the 2022 season. He added that the renewed partnership will introduce interactive initiatives and experiences for Al-Ittihad supporters, both at the stadium and across the club’s digital platforms.

Alongside the partnership announcement, Bolt Business Director Mr. Bahaa Waheed confirmed the official launch of Bolt Business services in Saudi Arabia. Al-Ittihad will become the first account to join the service, which offers innovative solutions for business travel and corporate mobility management.

The partnership reflects both organizations’ commitment to creating valuable experiences for Al-Ittihad supporters while strengthening Bolt’s presence in the Saudi market.